We are an independent market research company specialising in qualitative recruitment.
Established in 2002, our client base includes advertisers, researchers, manufacturers, think tanks, strategic consultancies both in the UK and abroad.
We get people for focus groups and online forums, in-depth interviews and ethnographic studies; a bespoke fieldwork service, tailor-made to meet our clients’ research needs.
After a successful year in Hull, building our network across Humberside and setting up a camp outside the big smoke, our mobile office is now relocating to pastures new.
From March 2020, Leftfield North will be based in sunny Scarborough; home to Alan Ayckbourn, the Tour de Yorkshire and our new landlords, Proudfoot Supermarkets.
Our pop up research hub will be open until the end of the year during which time we aim to recruit across this historic town in our ongoing attempt to expand qual research into new areas.
Looking ahead, we are already searching for our next exciting Yorkshire location. Watch this space, we could be coming to a town near you!
We know the UK market inside out, and have a vast and ever-expanding network of suppliers working for us across the UK and Ireland.
We adjust our approach to meet the specific demands of each project, using targeted on-site recruitment, skilled desk researchers and an outstanding team of experienced telephone interviewers.
We work closely with our clients from the beginning of their project to ensure robust, achievable and successful research.
We have connections across the globe, and can facilitate the smooth running of your project from set-up to write-up.
Our knowledge and experience of international markets offers you an invaluable head start when it comes to conducting fieldwork abroad.
From sourcing costs, overseeing recruitment, managing logistics and liaising with translators, moderators and caterers, we are your first point of contact for international fieldwork – connecting you with our trusted partners worldwide.
Our worldwide expert panel yields original and alternative insights from a diverse range of Key Opinion Formers.
Developed over many years, this invaluable resource is your gateway to the people who form opinion and effect change across the globe.
From policy makers to publishers, fashionistas to financiers, writers to raconteurs, our expert panel gives you exclusive access to the right people for your research needs.
+44 20 7407 2546